Force India planning new name for 2019 season

Published on 20 Oct 2018 15:10

Force India team principal Otmar Szafnauer has confirmed that Force India is looking to run under a different name for the 2019 season. The team has long been looking for a fresh identity, however it is now more likely following the introduction of new management.

A consortium of investors led by Canadian businessman Lawrence Stroll took control of the team over the summer break after it fell into administration. The team re-entered as 'Racing Point Force India' as the team name had to contain the name of the chassis, which is 'Force India'.

The Silverstone squad was looking at changing its name before the 2018 season, with former team owner Vijay Mallya keen on dropping 'India' from its title. This was in order to dissociate the squad from one country and become more commercially appealing.

However, now that it is under new owners, the team is likely to completely re-brand itself for the 2019 season. Szafnauer stated that "multiple possibilities" are being considered, but the aim is to find a name that will age well with the current mid-field team.

"I think in the last couple of years some of the considerations [of changing the name] were around selling the team and I think that bit of it is taken away,” he said. “We’ve just got to come up with the right name that will last for a long time.”

The team that is now known as Force India originated in 1991, when Eddie Jordan established the Jordan F1 team. After spending well over a decade in the sport, he sold it to Midland, before it became Spyker, and then Force India in 2008.

Replies (7)
Posts: 190
Stroll & Son ?
Posts: 190
Beaver Racing - give Grosjean another target to hit.
SE calle.itw 20 Oct 2018 16:500
Posts: 5895
NL KyalamiKid 20 Oct 2018 17:170
Posts: 146
The strollers
SE calle.itw 20 Oct 2018 17:310
Posts: 5895
As long as they run their cars with maple syrup instead of oil, Im happy.
Posts: 572
Daddy bought me
NL KyalamiKid 20 Oct 2018 17:170
Posts: 146
Makes sense now that India has F all to do with it. Hope the come up with a cool name though...

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Driver profile
Name CA Lance Stroll
Active As Racing Point Force India Driver in Formula 1
Date of birth Oct 29 1998 (20)
Weight 70 kg
Length 1.80m
City Genève
34,319 comments on Stroll
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Track Yas Marina Circuit
Track Yas Marina Circuit
Location AE Abu Dhabi, United Arab Emirates
Website Website
Team profile
Name IN Force India
Founding date Jan 1 2008
94,346 comments on Force India
8 members have this team as their favourite
Location Silverstone
Tweets about Force India
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Previous Grand Prix: 25 November 2018
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